Illustration of a group of people standing, exhibiting behavior

Safety first

A predictive future that works for society needs AI that works responsibly.

Algorithmic bias detection

Know what's up

With Faraday you can learn how your data and predictions are biased, automatically.

Example UI from the Faraday dashboard showing a bias report

Bias management

Always your choice

Sometimes the bias you find is harmless. But when it doesn’t make sense, you can choose how to correct it.

Bias mitigation docs →
Example UI from the Faraday dashboard showing bias mitigation controls

AI explainability

Trust your predictions

Black-box AI undermines confidence and jeopardizes fairness. Faraday employs algorithms that can explain their work, so you know why an individual gets their prediction.

Explainability docs →
Example UI from the Faraday dashboard showing why an individual received the prediction they received

Everything you need to predict customer behavior, built-in

All the power, flexibility, and data you need to ship fast.

Built-in consumer data

Humans included.

Get more accurate predictions—and avoid the dreaded cold-start problem—with 1,500+ consumer attributes on nearly 270 million adults.

Browse included traits →

Automated feature engineering

Got data? We'll use it.

In addition to its built-in consumer data, Faraday can find patterns in whatever first-party data you have for even more accurate predictions.

Using first-party data →

AI safety

Responsible AI from day one.

In addition to its built-in consumer data, Faraday can find patterns in whatever first-party data you have for even more accurate predictions.

Responsible AI with Faraday →